Photography

Photography

Self-Employed

Strategies

  • Create a specialized portfolio; travel, wildlife, fashion, lifestyle, etc.
  • Build a network in local communities.
  • Work multiple events to increase recognition.
  • Maintain an up-to-date physical and digital portfolio of your work.
  • Gain relevant experience through part-time jobs and internships.
  • Obtain summer or part-time experience with book, magazine, or newspaper publishers.
  • Develop attention to detail and ability to meet deadlines.
  • Supplement curriculum with course work in advertising or business.
  • Because more than half of all professional photographers are self-employed, it is important to develop knowledge and understanding of business principles.
  • Apprentice with a free-lance photographer.
  • Maintain an up-to-date portfolio of both black and white and color photography.

Commercial Photography

  • Motion design
  • Web design
  • Story boards
  • Advertising
  • Typography
  • Art direction
  • Logo/Branding
  • Design: advertisement, magazine, layout, book, packaging, stationary, wallpaper

Employers

  • Advertising agencies
  • Public relation agencies
  • Design firms
  • Company marketing departments
  • Publishing companies: magazines, newspapers, books
  • Department stores
  • Television and motion picture industry
  • Governmental agencies
  • Universities
  • Manufacturing firms
  • Greeting card companies
  • Internet media companies
  • Self-employed
  • Large corporations

Strategies

  • Develop excellent technical and computer skills in a variety of platforms and design software.
  • Maintain an up-to-date physical and digital portfolio of your work.
  • Gain relevant experience through part-time jobs and internships.
  • Obtain summer or part-time experience with book, magazine, or newspaper publishers.
  • Develop attention to detail and ability to meet deadlines.
  • Supplement curriculum with course work in advertising or business.
  • For medical illustration, undergraduate coursework in anatomy and biology may be necessary, as well as a master’s degree in medical illustration.
  • Participate in the Society of Illustrators Student Scholarship Competition to build a greater understanding of the industry and to gain recognition.

Media

  • Journalism: production, design, art criticism, editing
  • Art direction
  • Sales
  • Programming
  • Video
  • Illustration
  • Animation
  • Story board
  • Film
  • Social media
  • Digital imaging and editing

Employers

  • Newspapers
  • Magazines
  • Websites
  • Book publishers
  • Studios

Strategies

  • Develop excellent grammar and writing skills along with knowledge of the history and culture of art.
  • Learn HTML and other computer programs to prepare for online work. This area of journalism is growing while print is declining.
  • Become comfortable working in a deadline-oriented atmosphere.
  • Work with campus or local newspapers. Create a portfolio of work samples, especially those that have been published.
  • Seek opportunities for recognition and networking through writing contests and freelance writing submissions.

Graphic Design

Employers

  • Publishers:
    • Magazine, periodical, book, directory, newspaper, textbook
  • Design firms
  • Advertising agencies
  • Publishing houses
  • Business form companies
  • Publicity firms
  • In-house creative departments
  • Large retail stores
  • Nonprofit organizations
  • Government agencies
  • Universities
  • Self-employed (freelance)

Strategies

  • Graphic designers have a hand in creating countless items, large and small, from posters to identity systems and much more. Research all the niche areas and then gain the tools and technological skills to succeed in that area.
  • Assemble an impressive portfolio of work samples.
  • Complete a related internship to gain relevant experience and to contribute to your portfolio.
  • Work on campus publications in design or layout or find a part-time position with a local publication.
  • Develop excellent communication skills and learn to work well on a team of professionals.
  • Volunteer to create brochures, newsletters or other publications for campus organizations.
  • Develop problem-solving skills, attention to detail and the ability to meet deadlines.
  • Join professional associations as a student member.
  • Become knowledgeable in production and printing processes.
  • Develop broad software application skills in MAC and PC based programs but not at the cost of developing a solid background in design.
  • Participate in local or campus design contests.

Education

  • Formalized instruction
  • Recreational instruction
  • Research (art history)
  • Curriculum writing

Employers

  • K-12 schools, public and private
  • Universities and colleges
  • Art schools
  • Adult and community programs
  • Museums
  • Recreation centers
  • Libraries
  • Group homes

Strategies

  • Develop strong communication skills and teaching ability through coursework and campus activities.
  • Acquire a teaching certificate for public school teaching. Learn about requirements by state.
  • Gain experience working with children through volunteer or part-time work.
  • Participate in art clubs, juried shows, and exhibitions.
  • Maintain an updated physical and digital portfolio of your work.
  • To teach studio and fine arts in higher education, earn a graduate degree in a specific area of art.
  • Study, memorize, and analyze art movements around the world.

General Information

  • A bachelor’s degree is valuable for entry-level positions, but an advanced degree is usually necessary to attain competitive, upper-level positions.
  • A degree can and should be tailored to areas of specialization.
  • Save work for a strong portfolio – too much is better than too little.
  • Be prepared to relocate to the larger markets of metropolitan areas where more opportunities exist.
  • Join art-related professional and student organizations.
  • Volunteer with fundraising efforts for the arts.
  • Gain valuable experience through volunteering, internships, part-time and summer jobs, and apprenticeships.
  • Seek exposure to art by visiting museums around the country and world.
  • Conduct informational interviews with professionals in areas of interest to learn more about opportunities and strategies for these areas. Learn to network.
  • Pair an art degree with other career interests to increase opportunities and provide supplemental income.
  • According to the Department of Labor, many Artists are self-employed.
  • Develop skills in business management, computers, marketing, and other related areas to increase marketability.
  • A career in the arts takes dedication, patience, flexibility, talent, and some luck.

Professional Associations

Occupational Outlook

Related Resources