Business Analytics, BABA

Gain expertise in business analytics at Seattle University. Master data-driven decision-making with our Business Analytics, BABA, program.

About this Program

Effective Data Analysis for Better Business

Strong statistical understanding isn’t enough in today’s business world. Companies need people who can understand the bigger context, see patterns correctly, and then use them to drive ethical and effective decision-making at every level.

In short, today’s businesses require a deep understanding of data and top-tier analytics skills. Here, you get both.

With hands-on experience using real-world data, you’ll learn to identify complex business problems in terms of analytical models, all while acquiring the skills and confidence to effectively translate your findings into recommendations for effective courses of action.

As a business analytics major, you’ll harness the power of data to help companies gain their competitive edge—and make decisions for the good of all.

In addition, our world-class advisory board includes companies such as Microsoft, Meta, AirBnB, Amazon, Boeing, and Tableau. Leaders from these companies regularly visit campus to mentor, speak, teach and recruit our highly desired students.

Undergraduate Business Analytics Degree at a Glance

Learn how this degree from the Department of Economics and Department of Management will contribute to your career goals. Then, explore course requirements and see how impactful a Seattle University degree can be.

Our Jesuit approach means that you learn about more than just business. We’ll also help you develop your personal value system and leadership style.

At Seattle University, we hope your education helps you bring your authentic self to your work so you can live your best life—and make the biggest positive impact on those around you.

Undergraduate Business Foundation

  • Demonstrate critical thinking and analytical skills.
  • Demonstrate competent oral and written communication skills.
  • Demonstrate competent leadership skills.
  • Demonstrate understanding of the body of knowledge encompassed by the UG Business Foundation courses.

Business Analytics (BUAN)

  • Identify and describe complex business problems in terms of analytical models.
  • Apply appropriate analytical methods to find solutions to business problems that achieve stated objectives.
  • Translate results of business analytic projects into effective courses of action.
  • Demonstrate ethical decision-making in structured or unstructured and ambiguous situations.
  • Communicate technical information to both technical and non-technical audiences in writing and with visualizations.
  • Exhibit effective collaboration skills.

What You’ll Learn

Learn about the classes you’ll take as a student here.

checkmark badge icon

Top 5% World Business Schools & AACSB accredited 

Albers School of Business and Economics

100%

Placement Rate

For graduates of Albers School of Business and Economics

comment with a dollar sign icon

$70,000

Average starting salary for business majors

Meaningful Connections

A student standing beside a wooden hanging lamp.

Connected to Seattle’s Best Jobs

There’s no better place to learn about business analytics than at the Albers School of Business and Economics. Our strong connections to the best companies in Seattle open doors and create opportunities for all our students. The Albers Career Center connects you to the mentors and resources relevant to the current job market.

A woman in a striped shirt talking to a student with her back turned.

Real-World Experience That Makes a Difference

Hands-on classes feature projects that connect you to our vibrant neighborhood and the broader city of Seattle. You’ll see right away how your skills can make an impact in the businesses and communities in Seattle. If you want to be part of changing the world through business analytics, you’re in the right place.

A student laptop with various stickers.

Studying Support

Tutors are here to help you practice and study so you can get the most out of your classes. Labs related to specific coursework—from accounting to economics to writing—are free services to help you catch up or get ahead in class.

Academic Excellence for a Successful Career

With our small class sizes, you’ll get the personal attention and academic excellence you need to thrive. In your business analytics courses, you’ll learn essential skills for today’s business needs.

  • Data Visualization
  • Database Management
  • Statistical Programming
  • Data Mining
  • Machine Learning
  • Big Data
  • Applied Problem Solving
  • Ethical and legal understanding of Data Analytics
  • Communication of technical information to non-technical audiences

You’ll use a number of different computing software programs:

  • R
  • Python
  • SQL
  • Hadoop
  • Power BI

Strong Ties to Seattle’s Global Tech Industry

Located in the dynamic tech hub of Seattle, we’ve cultivated strong partnerships with innovative, leading-edge corporations and data-focused technology companies in our global city. Opportunities abound for internships and careers at such well-known companies as Microsoft, Boeing, Costco, and Amazon, as well as at the multitude of smaller companies and startups located here.

High-Demand Albers Business Degree Graduates

As a highly desired graduate in a high-demand career, you’ll find many opportunities right after graduation. Here are some job titles and companies for recent grads:

  • Data Scientist, Deloitte
  • Business Data Analyst, CUNA Mutual
  • Associate Business Data Analysis, The Hartford Financial Services
  • Business Intelligence Consultant, Dimensional Insight
  • BI Engineer, Little Caesars
  • Research Analyst, McKinsey & Company
  • Quantitative Analyst, Cadeo Group

Hear From Our Alumni

Christopher LaCrampe

“Upon transferring to the Albers School of Business and Economics, I was welcomed into an institution that fosters student creativity and social responsibility. The undergraduate analytics program provides students opportunities to apply the technical skills they learn into areas of personal interest, with instructors who engage and offer professional insight through every milestone.”

'19, BABA Business Analytics

Featured Faculty

Here to Help Learn More

For more information about the Business Analytics major at Seattle U, contact:

Nathan Colaner

Program Director, Business Analytics

Profile Headshot

Get in Touch

We're here to help. If you have questions about the admissions process, contact: