Germany Study Abroad
September 5 - 18, 2012
Germany is one of the most progressive countries in Europe and a significant industrial force. Germany has a population of about 82 million, making it the largest country in the European Union (EU). It is the world’s fourth largest economy and the largest in the EU. Besides being an economic powerhouse, Germany has a long tradition of culture, including literature, philosophy, and music, among others. We plan to visit Frankfurt, Heilbronn, Ravensburg/Weingarten, and Munich.
- Frankfurt am Main is headquarters of the European Central Bank and hosts an international mix of companies.
- Heilbronn is a typical German town and home of Heilbronn University, which we plan to visit. The Heilbronn area is home to a number of local companies, including Audi, Bausparkasse Schwäbisch Hall, Berner, Bechtle, Bosch, Bürkert, Mustang, Optima Stahl, Würth and Ziehl-Abegg.
- Ravensburg/Weingarten - a scenic area near Lake Constance and the Swiss border, is the home of Hochschule Ravensburg-Weingarten, which we also plan to visit. Firms in the area include Ravensburger games, a number of wineries and others.
- Munich, in the heart of Bavaria, is home to BMW, Hofbrauhaus, and many other notable sites, including famous Castle Neuschwanstein.
We offer two courses reflecting doing business in the EU. Both courses will focus on issues in Germany and the EU that affect US businesses, especially those in the Seattle area:
- ECIS 494/594: E-commerce and Information Systems in the EU
- MKTG 494/594: Marketing in and to the EU
Dr. Ben Kim
Dr. Peter Raven