Web Team Blog

Web Blog

Updated Brand Guidelines, A Color Overlay Tutorial and New Program Page Templates

Published September 19, 2017 at 3:09 PM PDT

Earlier this month we hosted our quarterly brand marketing workshop. The workshops are open to the campus community and typically include college marketers and preferred vendors for creative and design. 


Changes coming soon to Albers and ITS websites

Published September 1, 2017 at 12:09 PM PDT

Albers URLs are changing

Albers School of Business and Economics will be changing the URL of their websites from www.seattleu.edu/albers/ to www.seattleu.edu/business/ in order to increase their website’s search engine optimization (SEO). This change is scheduled to occur next Thursday, September 7.

SEO is a set of techniques to make your website more visible to search engines like Google and Bing; and the more visible or highly ranked your website is to search engines, the more likely you will connect with more, new users. Read our blog post if you want to find out more about SEO and things you can do to increase your SEO using TerminalFour.

Changes coming to Technology Support and ITS websites

All content from www.seattleu.edu/support will be transferred to www.seattleu.edu/its starting on Friday, September 15th at 6pm, the current technology support website (www.seattleu.edu/support) will be removed and all content will be transferred to a redesigned www.seattleu.edu/its. All support content will still be available, but via the main ITS website (www.seattleu.edu/its). The ITS website will also be reorganized to a service catalog format to make it comprehensive and user friendly.

Read this blog post to find out what you need to do to prepare for these upcoming changes

Changes you can make in TerminalFour to Increase your SEO

Published August 31, 2017 at 1:08 PM PDT

Recently, we announced that Albers School of Business and Economics will be changing the URLs of their websites from www.seattleu.edu/albers to www.seattleu.edu/business in order to increase their search engine optimization (SEO).

Many of you may be wondering about your website's SEO and what changes you can make in TerminalFour to increase your SEO, especially those who are actively seeking to reach more prospective students and increase your enrollment.

So the MarCom Web Team has put together this blog post to help you get started.

Included in the blog, we discuss some basics such as "What is SEO?" and keyword research. Then we discuss some aspects of your website that impacts SEO including:

  • URL
  • Page title
  • Metadata (especially meta description and keywords)
  • Content (especially including headings, links, images

We break down how to make these changes in TerminalFour, include lots of resources if you want to learn more about SEO, and lastly we discuss some important things to think about before making changes.

Preventing 404 errors

Published August 31, 2017 at 12:08 PM PDT

As I'm sure you've experienced before, it's frustrating to search for something in a search engine and end up with 404 - File Not Found - errors in the search results.

As content editors, you can prevent your users experiencing this frustration.

This blog post discusses things you should think about before deleting sections or renaming URLs, including how to prevent broken links to and from those sections/content items, and preventing broken links from appearing in search engine results.

July 2017 Updates

Published July 24, 2017 at 4:07 PM PDT

Topics discussed in this month's blog post:

  • Content Type Encyclopedia
  • New content type: Color Box Navigation
  • Web Team Blog
  • Design refresh coming soon!