Brian McCullough was new to Seattle University when he joined the Fall 2014 Course Design cohort. He came to SU with prior online teaching experience and therefore was ready to dive right in and create his Sports Sustainability Marketing course, part of the fully online Sport Sustainability Leadership specialization. Brian chose to have students work on a single project throughout the term. Each week students submit pieces of their culminating project. Brian makes use of the Canvas peer review feature, requiring each student to critique two other final project submissions.
Not being afraid to learn production techniques, Brian worked extensively with the Media Production Center to create weekly videos. He produced an intro and closing which are used in each video to lend a polished, professional look and used Adobe Creative Suite software for video editing. The final videos are housed on Vimeo and embedded into Canvas pages.