Carl Obermiller, PhD

Albers seal - no image

PhD, Marketing, Ohio State University BA, English, Purdue University

Chair, Dept. of Marketing
Professor, Marketing

Phone: 206-296-5746

Building/Room: Pigott 511

Teaching Areas

  • Buyer Behavior
  • Consumer Responses to Advertising
  • Consumer Responses to Price
  • Marketing and Sustainable Business
  • Marketing Ethics
  • Marketing Metrics

Syllabus

Personal Bio

Carl Obermiller teaches Marketing Principles, Marketing and Social Issues, Marketing Metrics, and Buyer Behavior. Publications include Journal of Consumer Behavior, Journal of Marketing Research, Journal of Advertising, Journal of Consumer Psychology, Marketing Letters, Psychology and Marketing and others. Hobbies: tennis, biking, books, films, and refurbishing 17th century Georgian troikas.