Digital Communications Specialist - Sound Generations

Posted by NPL Connects on Wednesday, May 29, 2019 at 12:52 PM PDT

The Digital Communications Specialist will be responsible for developing, implementing, and maintaining internet marketing strategies to optimize the online user experience, increase marketing effectiveness, and improve customer satisfaction. Individual will execute online and digital marketing programs such as search optimization (paid and natural search), affiliated marketing, social networking, and fundraising campaigns to create buzz, drive traffic, and generate donations/awareness for the organization. Under the direction of the CPO, the position will research and implement design improvements to fundraising pages. The position will maintain our photo library and assist in the creation and processing of video. The position is responsible for gathering and reporting web stats and for search engine optimization.

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