Learning Outcomes

Majors/Minors

Seattle University undergraduate Communication students should be able to:

Understand and apply theories and principles of rhetoric, interpersonal communication, and mediated communication to communicate effectively in written, spoken, and other forms
Understand the legal, ethical, personal and social responsibilities of communicators
Identify interesting communication research questions, perform research, and produce academic writing of a standard suitable for target academic journals
Effectively engage in the practical application of communication skills and knowledge

In addition to the above outcomes,Seattle University undergraduate Strategic Communication students should be able to:

Understand and effectively apply lessons from the history, structure and social impact of the strategic communications profession
Understand and effectively apply strategic communications planning processes, problem-solving strategies and operational techniques
Demonstrate creative ability to communicate in ways that audiences will pay attention to, understand, believe, remember and act on
In major Strategic Communication projects for actual or imagined clients, effectively apply current communication and media technologies to address clients’ problems related to marketing, advocacy and/or reputation management

In addtion to the above outcomes, Seattle University undergraduate Journalism students should be able to:

Understand and apply theories and principles of communication and apply them particularly to making ethical decisions in the practice of journalism.
Understand the various roles and responsibilities of news media in society
Understand the legal, ethical, personal and social responsibilities of communicators
Demonstrate professionally sound and ethical news judgment.
Demonstrate performance in the four journalistic roles/genres of news, narrative, commentary and community building across traditional & digital platforms; late in major create a published portfolio in the roles/genres and a self-reflection
Understand and apply theories and principles of rhetoric, interpersonal communication, and mediated communication to communicate effectively in written, spoken, and other forms

For complete list of Learning Outcomes for Seattle University Undergraduate Students, click here.