Rex Toh PhD
Professor Emeritus
Curriculum Vitae
Education
PhD, Logistics/Marketing, University of Minnesota
MS, Business Administration, University of Minnesota
BEcon, University of Malaya
Syllabus
MBA 500 - Spring 2012
MKTG 451 - Spring 2012
MKTG 350 - Fall 2011
MKTG 552 - Fall 2011
MKTG 356 - Fall 2009
Personal Bio
Rex Toh teaches in marketing, marketing research, transportation/logistics, and statistics. He is a passionate instructor of statistics and is also a statistical consultant to various parties and is the co-author of a statistics textbook. Dr. Toh has published over 80 journal articles in the areas of marketing methodology, transportation/logistics, and tourism/hospitality, in such publications as the Journal of Marketing Research, Marketing Letters, Transportation Journal, and the Cornell HRA Quarterly. He serves on three journal editorial boards. Dr. Toh's particular expertise is in hotel group reservation practices.